31 January-3 February 2027
Cologne, Germany
ISM is a leading international trade show for sweets, biscuits, confectionery and snacks, bringing together buyers, distributors, retailers and foodservice professionals from around the world.
Exhibiting on the UK Pavilion gives British food and drink companies a high-profile platform to showcase their products, launch new ranges, develop export sales and build relationships with key international buyers.
The UK Pavilion creates a strong collective presence, showcasing British quality, innovation and provenance while helping brands explore new markets and understand the latest global industry trends.
